Shared from twixb · fastcompany.com

Why people are losing it over Ferrari’s first all-electric car

fastcompany.com·May 26, 2026

Ferrari's first all-electric vehicle, the Luce, has received mixed reactions from the public, with many expressing disappointment over its design, which diverges from the traditional Ferrari aesthetic. Designed by Jony Ive and Marc Newson, the Luce is priced around $640,000 but has faced criticism for resembling an iPad rather than a classic sports car.

The content does not provide any directly relevant insights for someone focused on design tools, UX design, product design, architecture, or related fields. It primarily discusses the reception of Ferrari's new electric vehicle design, which may be of peripheral interest as a case study in brand perception and the challenges of innovative design, but lacks actionable takeaways for your specific interests.

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