SoFi buys PrimaryBid assets

finextra.com·May 12, 2026

SoFi Technologies has acquired the assets of UK retail investor platform PrimaryBid, although the financial terms of the deal have not been revealed.

For a professional tracking fintech and digital banking trends, SoFi Technologies' acquisition of UK retail investor platform PrimaryBid signals a strategic move to expand its investment offerings and tap into the UK market. This could indicate a growing trend of US fintechs seeking international growth and diversification in their investment services, potentially influencing similar strategic moves by other players in the space.

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SoFi buys PrimaryBid assets

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