A survey by Ship4wd reveals that U.S. small and mid-sized businesses (SMBs) are significantly impacted by tariff volatility, with 96% reporting negative effects on their shipping and supply chains. Many SMBs lack real-time visibility into their operations, leading to revenue losses and increased inventory stockpiling as they cope with ongoing supply chain disruptions.
For an ecommerce professional focused on supply chain optimization, the key insight is the growing reliance on technology to mitigate supply chain disruptions. Although 72% of SMBs lack full real-time visibility into their operations, 91% are leveraging AI in logistics, suggesting a significant opportunity to enhance supply chain resilience by integrating advanced tech solutions. Emphasizing strategic, tech-driven approaches over reactive inventory stockpiling could be a critical move for improving customer retention and operational efficiency.