BlackRock is launching a new iShares Nasdaq 100 ETF (IQQ) to compete with Invesco's QQQ Trust and Nasdaq 100 ETF (QQQM), challenging Invesco's long-standing dominance in this category by potentially offering lower fees and leveraging its global ETF presence.
BlackRock's upcoming launch of the iShares Nasdaq 100 ETF (IQQ) signifies a strategic move to compete with Invesco's long-standing dominance in this category, particularly targeting investors sensitive to fees. Given the current trend where QQQM, with its lower fee of 15 basis points, has attracted significant net inflows compared to QQQ, it's crucial to consider fee structures when evaluating similar ETFs for portfolio inclusion. This development underscores the growing importance of cost efficiency in ETF selection within the Nasdaq 100 index space.