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Most Retail Investors Are Using AI. Advisors Are Getting Worried

thedailyupside.com·Apr 16, 2026

A survey by Bridgewise reveals that nearly 80% of retail investors globally are using AI in their investment research, with many expressing confidence in its guidance; however, financial advisors are concerned about the potential pitfalls of AI that investors may overlook. The key challenge for advisors is to find their role alongside AI, focusing on providing reflective guidance and aligning investments with clients' values rather than solely relying on data.

For a professional tracking fintech and DeFi trends, the key takeaway is the potential opportunity in developing AI tools that balance data-driven insights with human advisory services. As AI becomes a staple in investment decision-making, creating solutions that integrate AI's analytical capabilities while addressing its limitations and potential errors could offer significant value. This aligns with the growing need for advisors who guide clients beyond pure data to align financial strategies with personal values.

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