Shared from twixb · thedailyupside.com

Why This $357B Asset Manager Is Getting Back in the ETF Game

thedailyupside.com·Jan 19, 2026

Guggenheim Investments, having sold its US ETF line in 2017, is re-entering the ETF market with filings for six actively managed funds, including an ultrashort bond product, amidst a growing interest in ultrashort income ETFs due to potential Federal Reserve rate cuts and significant inflows in the category.

Guggenheim Investments’ re-entry into the ETF market with a focus on ultrashort bond products is timely, as potential Fed rate cuts could lead investors to shift assets from money markets and Treasurys into ultrashort bond ETFs. This category has seen significant inflows, suggesting a growing investor demand that could present an opportunity for portfolio diversification amidst changing interest rate environments.

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