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adidas adds corners to the iconic stan smith with square-toe SQ edition

designboom.com·Jun 8, 2026

Adidas has introduced the Stan Smith SQ, a square-toe version of its iconic sneaker, maintaining its classic elements while adding a bold geometric twist. This redesign updates the silhouette's profile, aligning with contemporary fashion trends while preserving the essence of the original model.

Adidas' redesign of the classic Stan Smith into the Stan Smith SQ with a square toe offers a fascinating case study on how subtle geometric changes can transform established products into contemporary design statements. This approach aligns with current trends in product and fashion design that embrace unconventional geometry and exaggerated proportions, illustrating how icons can evolve while maintaining their essence. For professionals in UX and product design, this serves as a reminder of the impact of small design tweaks in refreshing brand staples and responding to modern aesthetic demands.

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