SolidNature and AMO are collaborating on the immersive installation "Il Sonno" for Milan Design Week 2026, which reinterprets grocery shopping as a journey through geological time by replacing everyday products with stone artifacts, challenging consumer culture and promoting sustainability. The installation aims to evoke reflection on our transient existence in contrast to the permanence of stone, encouraging visitors to consider their relationship with materials and consumption.
The most valuable insight for you from the Il Sonno installation by SolidNature and AMO is the innovative approach to sustainability and material use, where the design utilizes offcuts and existing stone blocks to create a lasting emotional experience. This project emphasizes the importance of integrating advanced technology with traditional craftsmanship to honor the material's integrity and minimize waste, offering a compelling model for sustainable architecture and design that respects both the environment and artistic vision.