Gartner: Software Spend Now $1.44 Trillion in 2026, Revised Back Up to 15.1%. The Slowdown Never Came. Are You Grabbing That Budget?
Gartner has revised its forecast for software spending in 2026 to $1.44 trillion, reflecting a growth rate of 15.1%, indicating that the anticipated slowdown did not materialize. This growth translates to approximately $190 billion in new software spending for the year, emphasizing the importance for B2B SaaS companies to align their growth strategies with this expanding market.
The key takeaway for you is that software spending is projected to grow by 15.1% in 2026, reaching $1.44 trillion, with a significant portion of this growth driven by AI infrastructure and GenAI model spend, which is more than doubling. This presents a clear opportunity to align your enterprise AI and SaaS offerings with AI features that can be monetized, ensuring your growth rate meets or exceeds this benchmark to maintain or gain market share.