practicalecommerce.com·Apr 19, 2026
AI is still in its early stages as an acquisition channel, showing inconsistent results, but indications point to a significant transformative change ahead.
The content suggests that AI as an acquisition channel is in its nascent stages but has the potential to significantly transform ecommerce. For someone focused on ecommerce and D2C, exploring AI-driven strategies now could provide a competitive edge as the technology matures and its application becomes more consistent.